Wetteri as an investment

Why invest?

Extensive brand representation diversifies our brand dependency

Thanks to its extensive brand representation, Wetteri can meet the needs of a wide customer base for both passenger cars and vans. Extensive brand representation limits dependence on a single car manufacturer and brings continuity to the business. Thanks to our diverse brand portfolio, Wetteri possesses extensive brand-specific expertise, which is a strength as automotive distribution channels evolve and electric vehicles gain popularity.

Good position in the automotive industry consolidation

The electrification of motoring, digitalisation, and changes in distribution models create consolidation pressure in the automotive industry. The automotive industry is globally moving towards larger, stronger, and more profitable units that have the ability to invest in growth, the necessary expertise, and the resources to drive change in the industry.

We are a domestic consolidator in the automotive sector, focusing on building profitable growth, improving operational efficiency, and strengthening our market position, especially in growth centres, through our corporate and business acquisitions. Our goal is to expand our market coverage in significant automotive brands in terms of volume and profitability.

Maintenance services generate stable cash flow and mitigate risks

Our maintenance, spare parts, and damage repair businesses create the conditions for a profitable business throughout economic cycles, balance business risks, and provide continuity. Maintenance operations support business growth, as Finland's aging car fleet increases maintenance and repair needs.

Investments in digitalisation at the core of the strategy

We have invested in digital capabilities and analytics. Video checks and recommendations for passenger car servicing increase transparency, customer satisfaction, and customer commitment. Developing digital sales and marketing platforms helps us respond to changes in consumer behaviour even better.